Our story - Visible Youth
PROBABLY THE MOST POWERFUL MOLECULE IN SKINCARE

Hyoglass™, the science behind Visible Youth, is the discovery of Dr Asculai, a pioneer in vital wound-healing medicine.

Dr Asculai isolated the extraordinary skin regenerating properties of bioactive glass powder and captured that in a molecule of medical grade HA. Then he identified what has come to be known as the ‘Golden Calculation™’  the optimal weight HA molecule for precision delivery in the skin where the formula is needed. This is Hyoglass™, probably the most powerful molecule in skincare.

OUR SKINCARE GOAL

The name Visible Youth tells you all you need to know about our skincare goal, a radiant, healthy complexion which defies the passage of time. Achieving this through advanced medical science is at the heart of everything we do.

The serendipity of science

In 1992 in a US laboratory, Dr Samuel Asculai, was researching the use of Hyaluronic Acid (HA) in precision delivery of drugs used to fight cancer, osteoarthritis and other ailments. Dr Asculai actually went on to develop one of the world’s leading drugs for pre-cancerous skin lesions. He noticed that while skin lesions were eliminated patient’s skin also appeared smoother, radiant and visibly more youthful. Dr Asculai seized on the potential of this delivery system to send and anchor powerful anti-ageing ingredients through the skin’s layers for long-lasting visible benefits on the surface.

BIOMATERIAL BREAKTHROUGH

Bioactive glass powder has the ability to bind tissue, regenerate bone growth and repair wounds, and is 100% natural to the body’s make up. It has natural anti-oxidant, moisturising and anti-inflammatory attributes. Cue Dr Asculai’s second breakthrough. He discovered how to deliver this super biomaterial with extraordinary precision to the deeper levels of the skin where wrinkles are formed. Suspending the biomaterial in a molecule of pure HA he brought the pH levels very close to the pH of skin, allowing it to permeate the skin, and with his Golden Calculation™ it was delivered to the most effective point in the dermis.

“Not only was hyaluronic acid a natural ‘courier’ that carried ingredients exactly where they could heal and repair, but the molecule triggered a rejuvenation process in the skin”.

POSITIVE SOCIAL IMPACT

POWERFUL, PURE H20

Visible Youth - positive social impact

We pledge to make annual donations to charitable causes. We can be beautiful and be good.

The medical grade HA used in Visible Youth, carries an astonishing 1000 times its own weight of water. When we wanted to give back something to charity, it seemed natural to select WaterAid as our first charity, and help carry water to people who need it. 

You can find out more at www.wateraid.org

“We are proud to support WaterAid. Clean water should be a normal part of daily life for everyone, everywhere”

Donald Nicholson CEO Visible Youth