Multi Action Eye Serum

Multi Action Eye Serum


By default price includes UK VAT which will be removed or amended for international orders on checkout.

Combining our patented Hyoglass™ Technology with oligopeptides, Alfalfa Seed and Lupin Seed Extract, Multi-Action Eye Serum is a lightweight, easily absorbed multi-tasker.

  • Reduces the appearance of fine lines and wrinkles
  • Boosts radiance and brightens
  • Helps tighten, firm and tone
  • Nourishes and hydrates
  • Combats puffiness, diminishing the signs of fatigue

Pure Beauty Global Awards 2023
Multi-Action Eye Serum
Finalist Best New Serum

Free shipping on international orders over £100.

Aqua ( Water, Eau), Coconut Alkanes, Cetearyl Alcohol, Oryza Sativa Bran Oil, Dimethicone, Cetearyl Wheat Straw Glycosides, Avena Sativa Kernel Oil, Helianthus Annuus ( Sunflower) Seed Oil Unsaponifiables, Oenothera Biennis ( Evening Primrose) Oil, Glycerin, Sorbitol, Dimethicone/Vinyl Dimethicone Crosspolymer, Glyceryl Stearate, Sodium PCA, Phenoxyethanol, Calcium Sodium Phosphosilicate, Citric Acid Coco-Caprylate/Caprate, Sodium Hyaluronate, Acrylates Copolymer Sodium Lactate, Sclerotium Gum, Parfum (Fragrance)Butylene Glycol, Benzoic Acid, Hydrolyzed Lupine Protein, Allantoin, Aloe Barbadensis Leaf Juice Powder, Dehydroacetic Acid, Medicago Sativa ( Alfalfa) Extract, Hydrolyzed Lepidium Meyenii Root, Caprylyl Glycol, Ethylhexylglycerin, Hydroxypropyl Bispalmitamide Mea, Mica, Ci 16035 ( Red 40), Linalool, Citral.

How to use

Apply a small drop to cleansed skin by tapping gently around entire eye area, including eyelid until product is absorbed.
Hint: You only need a small amount of Multi-Action Eye Serum to have a positive impact on the skin.

  • Use one drop of serum as too much can negate the benefits.
  • Gently tap the delicate skin around entire eye area, including eyelid until product is absorbed. The light pressure can stimulate lymphatic drainage.
  • Use Multi-Action Eye Serum twice a day.
  • Avoid getting the product into eyes.

Results & Reviews

Dermatologically Tested

Suitable for sensitive skin

A 96-hour patch test in 30 healthy male and female subjects with self-assessed sensitive skin to investigate the skin irritation potential following cutaneous application.


Clinical Evaluation

Hyoglass™* when subjected to evaluation in human clinical studies was found to:

  • Promote elasticity
  • Reduce the appearance of fine lines and wrinkles
  • Make pores appear smaller
  • Improve skin texture and moisture
  • Enhance evenness of skin tone

100% of the subjects tested responded with improvements in at least one or more skin-aging parameters. 100% of the subjects felt that their skin showed improvements in fine lines/wrinkles, pore size, softness, smoothness, skin tightness, evenness, overall skin quality and healthiness. 

*Evaluations were conducted over 4 weeks under the supervision of a Board-Certified Dermatologist. Subjective and visual technical grading, along with image, elasticity and hydration analysis (Visia-CR®, Cutometer®, Corneometer®) were used to document improvements in skin ageing parameters.

Consumer Evaluation**

93% agree absorbs easily into the skin

After only 2 weeks

  • 71% agree reduces the appearance of fine lines and wrinkles
  • 76% agreed reduces the appearance of under eye puffiness 
  • 73% agreed reduces the appearance of dark circles
  • 78% agreed the area around eyes looks tighter and firmer 
  • 83% agreed the area around my eyes looks less fatigued 

After only 4 weeks

  • 81% agreed diminishes the visibility of fine lines and wrinkles 
  • 81% agreed eyes look less puffy
  • 74% agreed dark circles are less visible
  • 80% agreed eyes look more radiant and bright
  • 80% agreed eyes look more youthful and refreshed 
  • 81% agreed eyes look less fatigued
  • 83% agreed the skin around eyes looks tighter and firmer 
  • 87% agreed eyes feel more nourished and hydrated

**Based on a consumer study of 64 women, ages 46-67, after 2 & 4 weeks.

Study Reviews

“This product leaves the skin around my eyes feeling hydrated with less fine lines after only a few weeks of use coupled with an uplifting fragrance that works on all your senses.”

“This product makes your eyes look more awake and refreshed and is easy to apply.”

“Lovely texture and smells amazing, blends in easily to skin.”

“It makes my eyes more youthful and less tired looking.”

“This serum has a lovely, light texture that sinks into the skin quickly, leaving no residue. It has a nice smell, spa like and expensive, but not heavy or overpowering. Only a tiny amount is needed daily and results are seen quickly, becoming more apparent as the weeks to by. The dark circles under my eyes were reduced, and my fine lines seemed less pronounced. The skin around my eyes looked hydrated and more youthful after 3-4 weeks of using this serum daily. “

“I would recommend this product I had noticed an improvement in fine lines around my eyes. Once applied to my eyes I looked more awake and there was a more youthful appearance after a few days of usage.”

“ The serum is lightweight, easy to apply/ absorb and has a nice smell. It helped to reduce the appearance of lines, puffiness and dark circles around my eyes. It also left the area feeling hydrated and more firm/ elastic.”

“A light silky cream that absorbs quickly and instantly improves the look of dark circles and puffy eyes. With a delightful scent, this serum will have you ready to face the day. “

“This was a beautiful eye product that really helped to lessen the tired look around my eyes. My skin in the area is now much smoother and looks more hydrated.”

“This eye serum has a pleasant, not overpowering fragrance. It applies easily with no greasy after feeling and absorbs well, my eyes felt revitalised after using the serum and my dark circles and fine lines were much improved.”

“This was great for my eyes. It applied easily and smelt great. It absorbed well, was refreshing and immediately made my eyes feel less puffy. It reduced the fine lines and dark circles. A great product I would definitely recommend it ….”

“Has been more effective than any other brand I have tried and really made a visible difference”

“Amazing results Just a slight aroma What an amazing product  comes in a small pump bottle which allows you to get the perfect amount out. Absorbs well into the skin and leaves it feeling silky-smooth. I started to see results after a few days. My dark circles had started to reduce and my fine lines and wrinkles were reduced. The difference is noticeable and my partner even commented and asked what I was using as my eyes looked so much better.”

“ Definitely saw a difference skin round my eyes less wrinkly, dry and dull. My eyes felt refreshed and hydrated after use. Was also able to use make up on top of the product with no issue which is a big bonus. Foundation, eyeshadow and eyeliner were able to be applied as normal. My eyes area appeared less tired, wrinkly and old overall.”


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